Matt McGuinness

"'What about ye, internet. Matt McGuinness here.' - Matt, nearly every video."Matthew McGuinness, preferably referred to as Matt, is the main person involved with The McGuinness

Experiment. He is known for being a puppeteer, voice actor and animator. He occasionally does remixes, but those don't happen often. He is usually represented on screen by a 2D avatar character, originally drawn by himself, but replaced in later Matt Reviews videos by drawings by Giovanni Ramirez, kjtails12 and Comic Fan 13, as well as a slightly updated version of the original avatar.

Matt is known for his strange brand of sarcastic comedy (referred to as "sassy dialogue" by Bouncy Glow) and drawing from personal experiences to add to his jokes, as well as recycling ideas he came up with at an earlier date for the basis of his amateur films. He also tends to write about himself in the third person, if you haven't already noticed. His opinions on Sonic games, and media in general, are crap (in his own opinion), which led to a series featuring said crap opinions.

How the hell did I get here?
Good question. I have no idea, but here goes nothing.

2017-18, Early Channel
Matt makes content for his friends. It's bad. He rebrands.

2018-now, Sonic content
Matt ironically appeals to the Sonic fanbase and makes content about the rat for views.